BMW Details U.S. Sales Results For Q2 2025: Z4 Is Up

We’re all the time blissful to see one in all our favourite BMW fashions performing nicely within the gross sales charts. Fortunately, the Z4 continues to have a powerful 12 months in the USA. After gross sales rose by 29% within the first quarter in comparison with Q1 2024, the second quarter additionally ended on a constructive word. Between April and June, the sporty roadster racked up 547 gross sales, a 4.2% enhance over the identical interval final 12 months.

Within the first half of the 12 months, BMW delivered 1,067 G29s to U.S. prospects, marking a major 15% leap in comparison with January-June 2024. However whereas the Z4 is off to a strong first half of 2025, the true star is the 2 Series. Demand surged by 79.2% to five,192 coupes within the second quarter, bringing the year-to-date complete to 9,740 items, up 51.3% year-over-year.

The X2’s 91.8% appears to be like much more spectacular. Nevertheless, the current-generation mannequin didn’t go on sale within the U.S. till March. It probably wasn’t absolutely obtainable throughout Q2 2024, so the comparability isn’t precisely apples to apples. By means of June, the not-so-baby-anymore Sports activities Exercise Coupe greater than doubled its gross sales, rising 107.8% to three,029 items. It nearly matched the X4 it’s about to switch. BMW has confirmed that the X2 will replace the X4, which won’t obtain a next-generation mannequin. Effectively, no less than not with a combustion engine.

In the meantime, the XM continues to underperform. Demand for the polarizing SUV 23.8% to only 409 items, making it as soon as once more the slowest-selling BMW within the U.S. To this point this 12 months, deliveries are down 24.5% to solely 814 autos. Elsewhere, the 8 Collection is nearing the top of its lifecycle, with the M8 Coupe already dropped from the lineup. Unsurprisingly, Q2 shipments fell 27.9% to 1,017 vehicles. General, the 8er is down 30.2% year-to-date to 2,007 items.

As proven within the desk above, it was the smaller and extra reasonably priced BMWs did the heavy lifting. The X3 by means of X6 and the iX7 all posted declines, whereas the 5 Collection dropped by a regarding 23.6%. On the brilliant facet, demand for the flagship 7 Collection rose by 23.7%, and the X7 noticed a modest 1.1% acquire. General, BMW’s U.S. gross sales slipped by 0.4% within the second quarter however stay up 1.6% for the 12 months so far, because of strong Q1 results.